In the realm of digital transformation, the IT networking team plays a crucial role in orchestrating the connectivity foundation that drives the transformation process. By architecting and managing networks that seamlessly connect devices, users and applications, they establish the backbone for efficient data flow. However, most IT teams face a significant challenge in actively embracing data-driven decision making within a network environment that lacks inherent openness and crucial long-term insights.
In many instances, valuable data remains isolated within silos, impeding comprehensive insights. The intricate nature of networks, coupled with the complexities of integrating data extraction, storage and analysis, presents a substantial barrier. The intricacies of this integration process are two-fold. Firstly, data extraction requires finesse due to the diversity of devices, protocols and data sources involved. Secondly, after extraction, the challenge lies in converting raw data into actionable insights. This entire process necessitates substantial expertise in intricate integration techniques and the use of expensive tools, which can prove daunting for many resource-constrained IT teams.
As a consequence, a significant gap emerges, leaving many IT teams grappling with uncertainty when making crucial strategic decisions. These decisions encompass areas such as capacity planning, network optimization, resource allocation, security posture or understanding user and guest behaviors for digital engagement solutions.
Recognizing these challenges, Juniper Mist has proactively tackled the concerns of IT teams with the introduction of Juniper Mist Premium Analytics. This innovative solution directly addresses pain points, providing continuous data extraction, seamless storage and insights across the comprehensive network stack. From the moment users and devices connect wirelessly to data traffic traversing the wired network and heading to the cloud via WAN links, Premium Analytics meticulously chronicles full stack network performance. Already, this service has empowered numerous IT teams, enabling them to confidently make well-informed strategic decisions grounded in tangible data. Premium Analytics complements your Mist AI deployments, constructing a long-term view of your network’s performance based on the AI-derived data representing user experience.
Juniper Mist Premium Analytics supports robust data storage capabilities, offering the capacity to retain historical data for multiple years. This feature facilitates the correlation and analysis of long-term data sets derived not only from Mist Cloud but also optionally from third-party sources. The customizable dashboards provide a dynamic platform for identifying trends, patterns and insights, enabling organizations to extract meaningful information from their data repository.
Full-Stack Performance Visibility
Premium Analytics drives insights and visibility across the full stack network of wireless, wired, WAN and location. Organizations can gain insights into peak usage periods, identify traffic and application trends, anticipate network growth and make informed decisions about network upgrades, expansions and optimizations for data-driven capacity planning.
Within Premium Analytics, the security insights reports for Wi-Fi and WAN play a critical role in exposing the trends and patterns of various security threats, including intrusion detection and prevention (IDP) attacks and RF such as rogue access points (APs), honeypot APs and denial of service (DoS) attacks.
In addition to its advanced analytics capabilities, the service functions as a logging server to retain crucial network forensics data related to client sessions, audit logs and failure events. It centralizes and stores this information, providing a comprehensive repository for analysis and investigation. By leveraging these insights, organizations can fortify their defenses, optimize security policies and ensure a secure and reliable wireless, wired and WAN network infrastructure.
Line-of-Business and Location Services
Premium Analytics extends its reach beyond the confines of the IT team, presenting an opportunity for line-of-business professionals to swiftly access pertinent business insights. Leveraging data derived from Wi-Fi and BLE networks through indoor location services, the service facilitates understanding customer, employee and guest behavior.
This feature proves particularly advantageous for retail, healthcare and hospitality sectors, where Guest Wi-Fi networks have been deployed. By harnessing the capabilities of Premium Analytics, these industries can gain meaningful insights into guest and customer behaviors, encompassing metrics like visit frequency, repeat visits and dwell time (spanning across extended timeframes).
Within the retail sector, this translates to comprehensive insights of foot traffic trends, identification of high-traffic zones and in-depth analysis of customer engagement. Healthcare establishments, on the other hand, can utilize the gleaned data to optimize patient flow and elevate the overall patient experience. Meanwhile, in the realm of hospitality, hotels and resorts stand to garner profound insights into guest preferences and behaviors, thereby facilitating personalized services and elevated customer contentment.
The insights from Premium Analytics empower marketing and operations teams to craft precision-guided decisions driven by data. This encompasses the refinement of marketing strategies, tailoring of promotional efforts and the optimization of facility layouts. Understanding customer behaviors enables organizations to provide a more personalized and seamless experience, increasing customer loyalty and overall business success.
Become a Data-Driven Decision Maker
IT teams can embrace the potential of becoming data-driven decision makers with Juniper Mist’s Premium Analytics. Take control by leveraging the insights derived from your network’s long-term data, empowering you to confidently guide your business strategy. With Juniper Mist Premium Analytics, IT teams can assess and understand customer behavior, streamlining operations and fortifying security, all supported by concrete data.
Elevate your decision making prowess today with Premium Analytics.
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